Parul Gulati, a celebrated Bollywood actor recognized for her roles in P.O.W. – Bandi Yuddh Ke, Yeh Pyaar Nahi Toh Kya Hai, and Punjabi hits like Burrraahh, is also a trailblazing entrepreneur. She is the visionary behind Nish Hair, India’s first online brand dedicated to offering premium, 100% human hair extensions and accessories. Her inspiring transition from acting to entrepreneurship is a story of grit, creativity, and determination.
The Inspiration Behind Nish Hair
Parul’s entrepreneurial journey was sparked by her own experiences in the entertainment world, where hair extensions are a necessity. She noticed a gap in the market—existing options were either prohibitively expensive or lacked convenience. Drawing from her cosmetology knowledge and keen insight into consumer needs, she launched Nish Hair in 2016. The brand quickly gained popularity for its affordable, high-quality, and easy-to-use hair extensions.
A Game-Changing Shark Tank Moment
In 2022, Parul presented Nish Hair on Shark Tank India Season 2, seeking ₹1 crore for a 2% stake in her company. Her compelling pitch won over the sharks, leading to an investment from Amit Jain on her terms. This milestone not only provided financial backing but also validated her vision of empowering women with innovative beauty solutions.
Leveraging Social Media for Growth
When the pandemic slowed down the entertainment industry, Parul turned to social media to propel Nish Hair forward. Her creative videos, tutorials, and reels struck a chord with audiences, enabling the brand to achieve an impressive milestone—₹1 crore in monthly revenue by the end of 2022. Notably, this was accomplished without any external funding.
Empowering Women Beyond Beauty
Nish Hair’s mission transcends aesthetics. With a team of 35 women, the brand is dedicated to empowering its employees and customers alike. By providing high-quality yet affordable hair extensions, Nish Hair offers women across India confidence and convenience. Its products are available on both the brand’s website and Amazon, standing out for their premium quality and accessible price points.
Looking Ahead
From her roots in Rohtak to her stardom in Bollywood and her entrepreneurial success, Parul Gulati exemplifies perseverance and innovation. Nish Hair continues to disrupt the beauty industry in India, proving that passion and ingenuity can drive meaningful change.
For those seeking premium hair extensions that blend flawlessly with natural hair, Nish Hair is the ultimate destination.
